Lifestyle Connections
Prove the related lifestyle benefits for people who engage in your product or service compared to those who do not
Identify important lifestyle connections across your business and marketplace, create new customer personas based on the lifestyle characteristics of unique market segments
Lifestyle Connections: A New Marketing Frontier
Lifestyles are networks, a healthy choice in one area creates a ripple effect in others, for example weight loss is known to alleviate joint pain, improves ability and frequency of daily exercise and lowers the health dangers of leading a sedentary lifestyle.
Stress management and mindfulness practices improve mood and brain health, reduce social isolation, create better sleep patterns and eliminate symptoms like appetite loss, acid reflux and abdominal pain.
Collect lifestyle data-at-scale across your community of customers, accurately measure the connected benefits of your product or service vertical across other lifestyle areas, use your knowledge for media outreach, marketing messaging, and to target new customers in related lifestyle areas.
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Customer Personas
Use our surveys to collect and synthezise lifestyle data at-scale across your marketplace; build powerful new customer persona models and use this new knowledge to target previously unknown lifestyle characteristics that are important to your business.
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About Our Survey Platform
Designed to create accurate data output with strong customer engagement, our survey platform speaks to the growing interest in healthy aging and longevity by giving each respondent a personal lifestyle analysis and private report on their healthy aging risk factors, all based on health science and established wellness standards.
We screen for 25 unique lifestyle behaviors and 42 health symptoms with data filtering available for your organization across 26 demographics including Gender, Age Group, Education and Ethnicity; each survey includes a custom weight calculator module that outputs a weight level and a BMI score per respondent.
The survey platform was researched and completed over a 9-year development cycle with assistance from 150 health professionals including the Stanford Genome Technology Center; visit About Surveys to learn more about our built-in incentive for your customers to engage.
Lifestyle Market Research Service
Our unique patent-pending online survey platform saves you time, money and pain in deploying an instant solution to research the lifestyles of your marketplace and your customers; say goodbye to generic Survey Monkey surveys and hello to the gold standard in lifestyle market research.
Build data models across single and multiple lifestyle topics, discover important lifestyle connections that previously have been hidden.
Identify new related market segments to target, grow your brand and create a new competitive advantage; visit Client Services to learn more.